| Trường DC | Giá trị | Ngôn ngữ |
|---|---|---|
| dc.contributor.advisor | Ho, Sy Hung,TS | |
| dc.contributor.author | Ha, Thi Huyen Trang | |
| dc.date.accessioned | 2022-08-12T10:51:57Z | - |
| dc.date.available | 2022-08-12T10:51:57Z | - |
| dc.date.issued | 2012 | |
| dc.identifier.uri | https://dlib.neu.edu.vn/handle/NEU/10882 | - |
| dc.description | Quản trị kinh doanh | |
| dc.description.abstract | Chapter I: Introduction. Chapter II: Theoretical background. Chapter III: Analyzing marketing mix of competitors for gi product. Chapter IV: Discussion and recommendation for astrazeneca in marketing gi product. | |
| dc.description.tableofcontents | Chapter I: Introduction. Chapter II: Theoretical background. Chapter III: Analyzing marketing mix of competitors for gi product. Chapter IV: Discussion and recommendation for astrazeneca in marketing gi product. | |
| dc.language.iso | eng | |
| dc.publisher | Trường Đại Học Kinh Tế Quốc Dân | |
| dc.subject | Analyzing current competitors of astrazeneca pharmaceutical company in distributing gastrointestinal product in Vietnamese market | |
| dc.title | Analyzing current competitors of astrazeneca pharmaceutical company in distributing gastrointestinal product in Vietnamese market | |
| dc.type | Luận Văn Thạc Sỹ | |
| dc.identifier.barcode | ThS.6803 | |
| dc.relation.reference | 1 . Michael E. Porter ( 1980) , “ Competitive Strategy”, USA | - |
| dc.relation.reference | 2 . Philip Kotler (2000) , “Principle of Marketing”, Prentice Hall | - |
| dc.relation.reference | 3. Do Tu Anh, (2011), “Improving Marketing Mix for personal credit at Petro Vietnam Finance Corporation”, Hanoi | - |
| dc.relation.reference | 4 . Duong Thuy Hang (2009), “Enhancing competitiveness of Hanoi Pharmaceutical Joint Stock Company”, Hanoi. | - |
| dc.relation.reference | 5. National digestive science magazine. | - |
Bộ sưu tập | 23. Quản trị kinh doanh | |
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| Trường DC | Giá trị | Ngôn ngữ |
|---|---|---|
| dc.contributor.advisor | Ho, Sy Hung,TS | |
| dc.contributor.author | Ha, Thi Huyen Trang | |
| dc.date.accessioned | 2022-08-12T10:51:57Z | - |
| dc.date.available | 2022-08-12T10:51:57Z | - |
| dc.date.issued | 2012 | |
| dc.identifier.uri | https://dlib.neu.edu.vn/handle/NEU/10882 | - |
| dc.description | Quản trị kinh doanh | |
| dc.description.abstract | Chapter I: Introduction. Chapter II: Theoretical background. Chapter III: Analyzing marketing mix of competitors for gi product. Chapter IV: Discussion and recommendation for astrazeneca in marketing gi product. | |
| dc.description.tableofcontents | Chapter I: Introduction. Chapter II: Theoretical background. Chapter III: Analyzing marketing mix of competitors for gi product. Chapter IV: Discussion and recommendation for astrazeneca in marketing gi product. | |
| dc.language.iso | eng | |
| dc.publisher | Trường Đại Học Kinh Tế Quốc Dân | |
| dc.subject | Analyzing current competitors of astrazeneca pharmaceutical company in distributing gastrointestinal product in Vietnamese market | |
| dc.title | Analyzing current competitors of astrazeneca pharmaceutical company in distributing gastrointestinal product in Vietnamese market | |
| dc.type | Luận Văn Thạc Sỹ | |
| dc.identifier.barcode | ThS.6803 | |
| dc.relation.reference | 1 . Michael E. Porter ( 1980) , “ Competitive Strategy”, USA | - |
| dc.relation.reference | 2 . Philip Kotler (2000) , “Principle of Marketing”, Prentice Hall | - |
| dc.relation.reference | 3. Do Tu Anh, (2011), “Improving Marketing Mix for personal credit at Petro Vietnam Finance Corporation”, Hanoi | - |
| dc.relation.reference | 4 . Duong Thuy Hang (2009), “Enhancing competitiveness of Hanoi Pharmaceutical Joint Stock Company”, Hanoi. | - |
| dc.relation.reference | 5. National digestive science magazine. | - |
Bộ sưu tập | 23. Quản trị kinh doanh | |
