Chapter I: Fundamental theory about customer relationship management in banking industry. Chapter II: Situation customer relationship management in credit operations for smes at military bank. Chapter III: Solutions to improve customer relationship management of credit operations for smes at MB.
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Chapter I: Fundamental theory about customer relationship management in banking industry. Chapter II: Situation customer relationship management in credit operations for smes at military bank. Chapter III: Solutions to improve customer relationship management of credit operations for smes at MB.